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7 Ways I Use Facebook For Good


Facebook is a huge waste of time. Right?

On average, I spend around 11 hours a week on Facebook. At least that’s what RescueTime tells me.

Part of me thinks I’m an idiot for spending that much time on one website. The other part of me realizes that a majority of that time is well spent.

Here are 7 ways that I use Facebook for good.


1. To Create Events To Bring Awesome People Together

Nearly every city I go, I create an event to bring awesome, purpose driven, growth minded people together. Sometimes four people show up, sometimes twenty people show up. Every single time though I walk away a little smarter, a little more inspired, and a little happier.

More importantly though, I help create connections for awesome people who live in the same city. Nothing makes me happier than to see two people hanging out months later after meeting for the first time at one of my meetups.

And with the new Graph Search, inviting all your friends in a particular city to have drinks with you takes just a couple of minutes now.


2. To Crowdsource Ideas and Opinions

Anytime I need a second opinion on something I just ask my audience. Virtually any question I ask gets several responses from my 2400+ followers.

Whether it’s a recommendation for things to do in a new city, a book recommendation, or a question about my dopamine levels, someone I know knows the answer. And sometimes I get 10-20 responses on a single question.

So why not just ask? Asking for help is a sign of strength. And it takes a hell of a lot less time than figuring it out yourself.


3. To Let Friends Know Where I’m At In The World

I’m still living out of a suitcase. This year alone I’ve worked and played from three continents, six countries, and 20+ cities. Parts of being location independent suck, but for now the lifestyle is still serving me.

As I travel, I regularly use Facebook Places to check-in to restaurants, airports, bars, and attractions.

I can’t even count the number of times I’ve checked in, only to find out that one of my friends was just around the corner. It’s allowed me to have spontaneous meetups, lunches, or nights out with friends who I might have not had the chance to see on that visit.

For example, I had just dinner with one of my close friends Willie Jackson on Monday night. We found out we were both in Los Angeles on Monday morning. Thanks to Facebook, these chance encounters happen to me all the time.


4. To Create Connections Through Pictures

I almost always try and take a group picture from the events and meetups that I go to with the intent of tagging everyone in the picture. This increases the chances that they will connect after the event.

Sometimes you only have a chance to talk to someone for a couple of minutes before getting sucked into another conversation. This is just another way that I try and help you have a second conversation.


5. To Give And Receive Expertise From My Peers

I’m a member of around a dozen Facebook groups. Several are for life coaches, several are for attendees of various conferences, several are private groups for circles of friends, one is for digital nomads, and one is a private group I run for Men’s Coaches (email me if you want in).

I spend a couple minutes each day checking into these groups to see if I can offer my expertise. Sometimes it’s around copywriting, sometimes it’s around coaching methods, and sometimes it’s just a simple “sending you love right now” when someone is going through some shit.

I also ask a lot of questions. If I have a question about living on the road or foreign transaction fee free credit cards I ask the Create Your Nomadtopia group. If I have a question on the best way to send out invoices I ask The Business Of Coaching group. And if I have a question on the best books and resources around masculinity I’ll ask the Men’s Coaches group.

This saves time on research, lets me test ideas with subject matter experts, and creates dialogue that others benefit from as well.


6. To Keep A Diary Of My Travels

You might be tired of seeing me post numerous pictures and check-ins from all over the world. Sorry I’m not sorry. It’s one of the easiest ways I’ve found to track my travels.

Sometimes I’ll go back to the map to try and remember where that great hookah lounge was in DC.

Sometimes I’ll go back to a check-in to see exactly when the last time was that I saw my friend before I call him.

And sometimes I just look at my pictures when I’m feeling a little low and relive the roller coaster that has been the past two years of my life. It certainly helps me be more grateful when I’m falling into the trap of feeling “not enough.”

So yeah, all these checkins and pictures are for me. If you don’t like it, just block me from your newsfeed.


7. To Share What I’m Learning With The World

I’m still learning. A lot.

I read every day. I get coached regularly. I have mindset shifting conversations almost every day with friends, either in person or over the phone. I even learn from my coaching clients.

Sometimes I’ll coach a client on an issue and I’ll feel like I’m right there with him getting coached.

Almost every day I learn something that benefits me.

And as soon as I learn it, I share it.

Because it would be selfish not to.


In summary, Facebook is a giant waste of time. 11 hours a week to be exact. But it’s still the most powerful platform for connecting with humans.

And considering that life is all about relationships, it’s one of the most important tools that I use to live a fulfilling, exciting, and satisfying life.

  • Nikola Slavkovic

    I found Facebook very useful to check science news. I follow a dozen or so science-related FB pages and everyday I get the best and the most important news from the science world. Everything can be useful tool if you use it usefully 🙂 Amazing post as always!

    • Mike Hrostoski

      Totally. The Internet has overtaken cable television in it’s ability to provide up-to-date news coverage.

  • Jeffrey Trull

    Great points! I agree that using Facebook for this kind of stuff is valuable, and I’m glad you framed it that way.

    The thing that bums most is I use Facebook to read status updates and life events rather than actually communicating with friends about them. It’s something we should all be conscious of when using Facebook so much.

    Although I’m not sure what the breakdown is, I feel like I spend more than half of Facebook time reading and clicking on things that aren’t as productive as what’s on this list. Still, maybe some wasted time isn’t a bad sacrifice.